Drop In Governor
Topic Overview
ContactAtOnce! provides a very effective tool, the “Business Card drop in” for stimulating lead activity. The dropin is a dynamic html component that visually “drops in” to a page with a visual call-to-action. Site managers may wish to control the frequency of dropin presentation to site visitors. The DropIn Governor enables a site manager to control the frequency of presentation of the dropin to site visitors.
DropIn Governor Rules
The DropIn Governor allows time and frequency limits on the number of dropin presentations to a given site visitor. The DropIn Governor allows a site manager to specify a maximum number of presentations to a given site visitor within a specified period of time. The DropIn Governor includes two settings:
- Maximum Presentation Count – the maximum number of times that a DropIn will appear for a single site visitor within a specified timespan. Default value is unlimited.
- Timespan. The elapsed time period for which the maximum presentation count is calculated.
Example 1:
Assume the following:
- Maximum Presentation Count: 3 (small number to make the example quick to follow)
- Timespan: 1 Hour (again, a small number to make the example quick to follow)
- The advertiser is online for each of the page views
- Each row in the example represents a page view of a DropIn enabled web page on a specific site
Site Visitor | Page View Time | Session Counter | DropIn Presented? | Comments |
Bill | 10:00 a.m. | 1 | Yes | Timespan counter established at 10:00 a.m. |
Bill | 10:01 a.m. | 2 | Yes | |
Bill | 10:02 a.m. | 3 | Yes | At maximum counter, dropin is presented |
Bill | 10:03 a.m. | 4 | No | Over the maximum Presentation Count; DropIn suppressed |
Bill | 10:59 a.m. | 5 | No | DropIn suppressed. |
Bill | 11:15 a.m. | 1 | Yes | Timespan reset at 11:00, or 1 hour after the initial page view. |
DropIn Governor key points:
- Rules are applicable to a specific site visitor
- The default for the DropIn is ungoverned. That is the dropin will be presented as often as a site visitor accesses a web page with the dropIn and the advertiser is online.
Configuring the DropIn Governor
To set DropIn Governor rules, please contact ContactAtOnce! customer support:
- Email support@contactatonce.com
- Phone: 678.648.6961
- IM:
ContactAtOnce! plans to enable self-service updates to the DropIn Governor Rules via the Customer Portal in the near future.