Today’s car shopping path is more complex than ever. People research across brand and dealer sites, Google searches and Facebook Marketplace, aggregate search sites, review sites and more. In fact, Google followed one shopper throughout 139 searches that could have given brands and dealers over 200 interaction opportunities…had they been ready.
Would you have been ready?
Car shoppers can interact with your company in so many places now because messaging makes it easy. Hundreds of conversations could come in from dozens of channels, but you could be using a single platform to manage them all…if you set up a messaging network. Contact At Once! makes this possible.
Written by: Angela Wijesinghe on November 14 2017