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KSL Cars Adds Contact At Once! Live Chat in Ads

Utah Dealerships Can Integrate Chat to Connect with Potential Buyers

Contact At Once!, the leading live chat provider connecting online and mobile car shoppers to auto dealers, today announced that it has been selected by KSL Cars, Utah’s leading online marketplace, as its exclusive provider of live chat for automotive advertising.  KSL Cars will bundle Contact At Once! in its auto dealer packages.

Contact At Once! live chat is used by over 10,000 automobile dealerships and the world’s busiest online automotive shopping sites.  Dealers who use Contact At Once! say they typically experience a 25% increase in the number of connections with website visitors.

Contact At Once! was the first to put live chat in online automotive classifieds and they have unique features that make the software especially well-suited for connecting thousands of shoppers with dealers through chat in ads,” says Eric Bright, KSL’s Vice-President of E-Commerce.

“More and more shoppers prefer text and chat to old-fashioned lead forms and they like the instant access, as well as the convenience,” says Lloyd Hecht, Contact At Once! Director, Business Development.  Advertising with mobile and desktop text and chat options can draw more attention and appeal to shoppers who might be reluctant to call or email.”

KSL Cars is the leading provider of auto classifieds in Utah, serving more than 45,000 car shoppers per month.   Another factor in choosing Contact At Once! was ease of use and implementation, says Bright.  “Our advertisers can be chatting with potential car buyers in a matter of minutes.

Contact At Once! pioneered the use of website chat in automotive advertising, enabling instant connections between online shoppers and dealerships through search websites, dealership websites, social media and mobile sites.  More than 10,000 customers rely on Contact At Once! chat to drive incremental sales opportunities and increase return on advertising investments.  For more information, visit www.autodealerchat.com.

KSL.com is owned and operated by Deseret Digital Media (DDM), and powers the largest online marketplace in Utah – including auto, real estate, deals and local search verticals. In total, Deseret Digital Media properties attract more than 5.5 million unique visitors and serve nearly 300 million page views per month. The DDM network of web sites includes KSL.com, Deseretnews.com, DeseretBook.com, MormonTimes.com, LDSChurchNews.com, FM100.com, OK.com and 1035TheArrow.com. Deseret Digital Media’s two-part vision is to become the largest and most compelling regional commerce marketplace in the United States and to also become a world-leading, values-based digital content marketplace. Deseret Digital Media is a part of Deseret Media Companies.

Aaron Hassen

Aaron Hassen

Lead evangelist for the #1 rated live chat and mobile text provider, Contact At Once!. His passion for merchant-to-consumer communications began in 2004 when he founded a locally successful online and print classified advertising company. After selling the company to a competitor in 2008, Aaron went on to lead the marketing departments of several high-performing (INC 500, Deloitte Fast 500) technology firms. In 2010, Aaron took on the role of Director of Marketing for Contact At Once! and, alongside VP of Sales, Ed Parkinson, began educating the automotive marketplace about the benefits of instant communication with shoppers. Today, it is estimated that approximately 40% of auto dealerships include live chat on their websites, an increase of nearly 28% from 2010.

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