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Contact At Once! Customer Global Imports BMW Featured In Magazine Article

Great article in AutoRemarketing Magazine today about a Contact At Once! customer, Global Imports BMW.

This dealership is part of the Sonic Automotive Group and ranks in the top four nationwide for certified pre-owned sales, which is the main topic of the article. This dealership has also been named a BMW Center of Excellence store six consecutive years. We have been featuring them in a customer testimonial on our website for the past year or so.

The AutoRemarketing Magazine  article is recommended reading for anyone looking to improve their dealership’s pre-owned sales and marketing.

Contact At Once! Announces Appointment of Skip Dowd as Vice President of Business Development

Former AutoMart executive to join leading provider of live chat for car dealers, Contact At Once!

ATLANTA, GA – January 20, 2010 – Contact At Once!, LLC, the leading provider of live chat and other internet marketing tools that move online lookers into live conversations with car dealers, announced today the hiring of Skip Dowd as Vice President, Business Development.  In this role, Dowd will be responsible for building and managing relationships with the company’s strategic partners.

Dowd began his career in 1991 as an advertising sales person with Trader Publishing, calling on auto dealers in Northeast Ohio.  He rose to Vice President of Electronic Media, assembling and leading the team that launched AutoMart.com and AutoMercado.com.  After AutoTrader.com, a division of Cox Enterprises, acquired AutoMart.com in October of 2006, Dowd managed the corporate transition before leaving to pursue independent consulting engagements within the automotive industry.

“Skip knows the automotive landscape extremely well including the many different types of websites and tools that help connect in-market car shoppers and car dealers,” said John Hanger, President and CEO.  “We are excited to have him join our growing team.  Skip is a smart business builder whose contributions will benefit our customers and partners.”

“The executive team’s integrity and the company culture always impressed me, so it is very exciting to now be a part of it,” Dowd said.   “Contact At Once! was one of my vendors at Automart.com so I’ve seen first-hand how effective their live chat for car dealers solutions are at connecting online lookers with car dealers.  The company is a market leader because their vision extends far beyond just adding chat to a dealership’s website.”

“Consumers increasingly prefer text-based communication but the automotive industry has been unable to capitalize on this trend for lack of a scalable, standard’s based approach to connecting dealers with all of the websites that bring them leads,” Dowd continued.  “Contact At Once! has solved this problem, has woven itself into the fabric of the automotive industry, and is literally improving the effectiveness of every automotive website to which it is added.  That list that today includes thousands of car dealer websites and leading automotive classified sites such as Cars.com, CarsDirect.com, CarSoup.com and others.”

Contact At Once! LLC Celebrates Two Million Automotive Consumer-to-Dealer Live Chat Conversations

Leading provider of dealer live chat software, Contact At Once!, reaches milestone and documents important trend in online automotive marketing

Atlanta, GA - January 6, 2010 — Contact At Once!, LLC, (contactatonce.com) the leading provider of dealer live chat software and other internet marketing tools that move online lookers into live conversations with dealerships, announced today that the ContactAtOnce! dealer live chat service powered its two millionth live chat conversation. The company also released statistics and trend data showing dramatic industry-wide growth in the use of dealer live chat for online automotive marketing.

“The two millionth consumer-to-dealer live chat conversation took place on December 30th,” said Marc Hayes, Contact At Once!, LLC founder and executive vice president. “It was a happy coincidence that the conversation led to a sale for one of our dealer customers, Ken Garff Nissan in Orem, Utah.”

Contact At Once! shared the celebration by providing a commemorative plaque to the dealership that took part in the landmark live chat conversation.

Dealer Live Chat Growth

“The popularity of text-based communication has exploded, including SMS text messaging on mobile phones, Twitter, and instant messaging services such as Google, AOL, Yahoo!, MSN and Facebook, so it naturally follows that many consumers prefer text–based communication while car shopping,” said Hayes. “As the leading provider of dealer live chat software, with over 6,000 dealers using the ContactAtOnce! dealer live chat service every day, we have made it easy for dealers and other automotive website providers to capitalize on this trend, as evidenced by the dramatic growth in chat conversations depicted in this graph.”

The inclusion of dealer live chat in online automotive marketing of all types is a significant industry trend. In the past year, major automotive sites such as Cars.com, CarsDirect.com, and CarSoup.com have added chat features to advertising packages, while thousands of dealers have added chat features to their own websites, landing pages and eNewsletters. Chat technology isn’t new, but ContactAtOnce! has taken the it to a new level for the automotive industry by making it easy for dealer sales personnel to use, personalizing it for consumers with real images of dealership staff, and eliminating the need for expensive, less effective external call centers through “presence aware” smart technology that knows when dealership personnel are ready and able to chat. By enabling integration with aggregator sites like Cars.com, the ContactAtOnce! dealer live chat service multiplies the number of potential customers connecting with dealers via live chat.

Despite nearly 200% growth in the number of automotive live chat conversations during 2009, Hayes estimates that less than 20% of auto dealers currently use live chat. That will likely change in 2010 though. “We expect the vast majority of dealers will be chat-enabled before the end of this year, compelled by the business benefits, easy-to-use technology, and widespread support by major automotive sites.”