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ContactAtOnce! Announces License Agreement with Cars.com

Leading automotive website adds chat capabilities to advertising packages to instantly connect dealers with buyers.

ATLANTA, GA – January 24, 2009 – ContactAtOnce!, a leading provider of internet marketing tools that move online car shoppers into live conversations with dealers, today announced that Cars.com has licensed the ContactAtOnce! service. Cars.com will use ContactAtOnce! to power the chat functionality that is now available to all franchise and independent dealers advertising their listings on Cars.com.

“At Cars.com, we are committed to equipping our dealers with the tools they need to engage in-market shoppers, drive traffic to their stores and close more sales,” said Dennis Galbraith, vice president of advertising products and training at Cars.com. “Every sale counts, particularly in today’s economy, and we want to be sure dealers realize the full value of their advertising investment with us. As car buyers near their time of purchase, chat allows them to quickly verify a vehicle’s condition and availability right from the actual listing. Given the reluctance of some consumers to send an email or make a phone call, the addition of this channel provides dealers with a real competitive edge.”

The ContactAtOnce! software tracks all chat conversations, providing dealers with complete transcripts and allowing them to measure the effectiveness of online chat.

Cars.com dealers interested in adding chat should contact their Cars.com sales representative.

About Cars.com

Cars.com is the leading destination for online car shoppers, offering credible, easy-to-understand information from consumers and experts to help buyers formulate opinions on what to buy, where to buy and how much to pay for a car. With comprehensive pricing information, side-by-side comparison tools, photo galleries, videos, unbiased editorial content and a large selection of new- and used-car inventory, Cars.com puts millions of car buyers in control of their shopping process with the information they need to make confident buying decisions.

Launched in June 1998, Cars.com is a division of Classified Ventures, LLC, which is owned by leading media companies, including Belo (NYSE: BLC), Gannett Co., Inc. (NYSE: GCI), The McClatchy Company (NYSE: MNI), Tribune Company and The Washington Post Company (NYSE: WPO).

Cambria Using Website Live Chat Feature to Beat Recession

Innovative UK Automotive Dealer Group Increases Sales, Finds Half of Consumers Using Chat Ultimately Visit Dealership.

SWINDON – January 21, 2009 – Cambria Automobiles Holdings Ltd, one of the UK’s fastest growing dealer groups, today announced that over 2,000 customers contacted Cambria dealerships during December 2008 from Cambria’s websites using an innovative Live Chat feature powered by software from US company, Contact At Once!, LLC. The milestone represents a 20% improvement in the overall number of dealership contacts (phone, email, and chat) and has been key to increasing sales and beating the recession for Cambria.

“Cambria has a history of innovative online marketing initiatives”, said Ian Godbold, Head of Group Marketing at Cambria Automobiles Holdings Ltd. “but we could never have anticipated the magnitude of the business benefits derived from adding live chat to our websites including, most notably, increased sales that are the direct result of making our associates more accessible to in-market car shoppers.”

Cambria has documented results showing that 50% of consumers who initially contact a dealership via chat will ultimately go on to supply their full contact details and visit the dealership. Besides Cambria’s own websites, the Cambria dealerships also benefit from the same ContactAtOnce!-powered live chat software that is licensed by and deployed on third-party automotive websites such as www.motors.co.uk and www.vansunited.co.uk.

“Customers, whether they are shopping for an Aston Martin or a Fiat, like chat because they get instant answers even when it isn’t convenient for them to pick up a phone and call, for example while at work,” said Godbold. “Our sales associates like it too because ContactAtOnce! was built for automotive sales people – it is simple to use yet powerful.”

About Cambria Automobiles Holdings Ltd
Cambria Automobiles Holdings Ltd is one of the UK’s fastest growing dealer groups. Cambria operates 22 sales and after-sales motor dealerships across England. The dealerships cover a variety of new car franchises, including Aston Martin, Jaguar, Volvo, Ford, Citroen, Nissan, Fiat, Renault and Seat. www.motorparks.co.uk , www.dovesvolvo.co.uk , www.grange.co.uk

ContactAtOnce! and Dealer HD Partner to Enable Live Chat on Auto Dealer Websites

Auto Dealers to Benefit from Effective Online Marketing That Moves More Car Shoppers into Live Conversations with Sales People.

ATLANTA, GA – January 21, 2009 – ContactAtOnce!, a leading provider of Internet marketing tools that move online shoppers into live conversations with car dealers, today announced a licensing agreement with Dealer HD, a leading provider of automotive dealer websites, search engine optimization (SEO), and automotive search engine marketing (SEM). Under the agreement, Dealer HD will pre-integrate the ContactAtOnce! dealer chat solution with their dealer website platform and offer the combined solution to new and existing Dealer HD customers.

“Dealer HD customers are among the best at online automotive marketing and using web technology to generate live leads and sell more vehicles,” said Justin Duff, National Sales Director of Dealer HD.  “ContactAtOnce! is an industry leader and we recognized an opportunity to partner in order to provide best-in-class live chat software to our customers.”

ContactAtOnce! powers graphical elements such as “drop-in business cards” on a dealership’s website, microsites, and landing pages that appear if a sales person is available at the moment a site visitor is looking at a car. Site visitors are offered a variety of ways to contact the dealer, including chat, click-tocall, and a phone number. The graphical elements, combined with the availability of multiple convenient communication options, have been shown to increase the number of shoppers that initiate contact with auto dealers by at least 25%. ContactAtOnce! tracks and records all conversations, making it easy for sales managers to measure the effectiveness of car marketing and to conduct sales training.

ContactAtOnce! chat is simple to use and designed specifically for sales people who are not always at their desks.

“Dealer HD is known for innovative products and world-class support for their dealers,” said John Hanger, president & CEO of ContactAtOnce!. “We are pleased to be selected as a partner.”

The combined Dealer HD-ContactAtOnce! solution is available from Dealer HD immediately.

About Dealer HD
Dealer HD is a full service automotive website hosting and design company based in the south suburbs of Chicago, IL. The company works with clients across the country and provides top quality web sites that fit dealer’s individual needs. Over 25 years of experience in the automotive industry has given Dealer HD every insight needed to create the best looking, most effective and easy-to-use web platform out there. The cry of dealers that want to work with real people who care about the success of their dealership has been heard! Dealer HD provides all of the tools for success in the evolving automotive Internet marketing space. www.dealerhd.com

AutoConX Bundles ContactAtOnce! Into Dealer Website Package

Developer for Automotive, RV, and Powersports Dealer Websites Licenses ContactAtOnce! Live Chat, Click-to-Call, and Tracked Number features to Improve Conversion of Clicks to Contacts and Measure Website Effectiveness.

ATLANTA, GA – January 21, 2009 – ContactAtOnce!, a leading provider of internet marketing tools that move online shoppers into live conversations with car dealers, today announced a licensing agreement with AutoConX, a leading provider of auto dealer websites and inventory management solutions. Under the agreement, AutoConX will integrate ContactAtOnce! with their dealer website designs and offer the combined solution to new and existing AutoConX customers. ContactAtOnce! internet marketing tools have been shown to increase the number of website visitors who convert to appointments.

ContactAtOnce! also helps dealers measure the effectiveness of a website by tracking all forms of consumer interaction, including chats, phone calls and emails.  “Through our data management tools and our website design solutions AutoConX prides itself on delivering a superior level of customer support. The AutoConX suite of products helps dealers sell more,” said Rob Hage, CEO of AutoConX. “ContactAtOnce! improves the conversion of website visitors to sales prospects and gives dealers visibility into what online marketing tactics are working. Utilizing ContactAtOnce!, our dealers can convert more prospects and spend their marketing dollars more wisely.”

ContactAtOnce! powers graphical elements such as “drop-in business cards” that appear on a dealership’s website, microsites and landing pages if a sales person is available at the moment a site visitor is looking at a vehicle. Site visitors are offered a variety of ways to contact the dealer, including chat, click-to-call and a tracked phone number.  The graphical elements, combined with the availability of multiple convenient communication options, have been shown to increase the number of shoppers that initiate contact with auto dealers by at least 25 percent. ContactAtOnce! tracks and records all conversations, making it easy for sales managers to measure the effectiveness of car marketing and to conduct sales training. ContactAtOnce! chat is simple to use and designed specifically for sales people who are not always at their desks.

“AutoConX provides innovative technology and delivers outstanding value to their customer base,” said John Hanger, president & CEO of ContactAtOnce!. “Bundling ContactAtOnce! internet marketing tools with their trusted solutions gives AutoConX dealers exciting new ways to leverage their websites and helps increase the effectiveness of their marketing efforts.”

The AutoConX-ContactAtOnce! solution is available from AutoConX immediately.

About AutoConX
AutoConX provides website design, web based inventory data management and hosting services to automotive, RV and powersports dealerships. Dealers rely on AutoConX to make their websites an effective, high performance sales channel. www.autoconx.com

ContactAtOnce! Dealer Chat Service Deployed on Cox AutoTrader’s CarShopSmart.com

Car Shoppers on innovative Web2.0 automotive website can see when dealers are available to answer questions and connect instantly, even from work.

ATLANTA, GA – November 17, 2008 – ContactAtOnce!, a leading provider of internet marketing tools that move online shoppers into live conversations with car dealers, today announced that Cox AutoTrader, one of the world’s leading providers of online and print automotive consumer information, has deployed the ContactAtOnce! dealer live chat service on CarShopSmart.com, the just-launched “web2.0” sister website of AutoMart.com. Cox AutoTrader/AutoMart online operations combined have more than 1 million new and used vehicles for sale and reach over 2 million car buyers monthly.

“Today’s online car shoppers want new types of content such as consumer-generated reviews and they also want more convenient ways to contact dealerships,” said Melanie Kovach, General Manager of Cox AutoTrader/AutoMart. “Many consumers prefer the handy and instant communication available with live chat when making a phone call isn’t convenient or available.”

ContactAtOnce! powers graphical elements such as “drop-in business cards” that appear if a sales person at a dealership is available at the moment a site visitor is looking at a car. Site visitors are offered a variety of ways to contact the dealer, including chat and a phone number. Dealers appreciate ContactAtOnce! because all chat conversations are tracked and recorded, making it easy to measure the effectiveness of advertising and to conduct sales training.  ContactAtOnce! chat is simple to use and designed specifically for sales people who are not always at their desks.

“AutoMart.com is a long-time customer that’s done an excellent job of leveraging ContactAtOnce! to connect more of their site visitors with dealers,” said John Hanger, president & CEO of ContactAtOnce!. “We are honored that they have selected ContactAtOnce! for use on CarShopSmart.com.”

The ContactAtOnce! dealer live chat service is available on CarShopSmart.com immediately.

About CarShopSmart.com

CarShopSmart.com features car listings exclusively from dealerships throughout the country, with inventory content provided by AutoMart.com including vehicle images, VIN, and dealer contact information. In addition to multiple browsing options to identify and find local cars, CarShopSmart features industry content including top ten lists and buying tips powered by ForbesAuto.com, credit and insurance options, and it is among the first industry websites to feature and encourage consumer generated dealership ratings and vehicle reviews. CarShopSmart.com modernizes online vehicle searches by offering car buyers ease of use coupled with the social media application of consumer generated content for a complete car shopping experience.

About Cox AutoTrader
Cox AutoTrader is among the world’s leading providers of online and print automotive information. Operating subsidiaries include majority-owned AutoTrader.com and Cox AutoTrader/AutoMart. AutoTrader.com is the Internet’s leading auto classifieds marketplace and consumer information web site with more than 3 million vehicle listings and more than 13 million qualified buyers each month. Cox AutoTrader/AutoMart is a leading provider of print auto classified publications with 356 titles and 3.9 million magazines distributed weekly. Cox AutoTrader/AutoMart also features online operations, including AutoMart.com and AutoExtra.com in addition to the new CarShopSmart.com, which combined have more than 1 million new and used vehicles for sale and reach over 10 million car buyers monthly. 

ContactAtOnce! Announces License Agreement with PowerSports Network

PSN integrates IM/Chat solution with website platform that is used by 3,000+ motorcycle, boat and RV dealers.

ATLANTA, GA – August 20, 2008 – ContactAtOnce!, a leading provider of internet marketing tools, today announced that PowerSports Network (PSN), a Dominion Enterprises business, has licensed the ContactAtOnce! service. Utilizing ContactAtOnce! Internet marketing tools, PSN aims to help its dealers convert more website visitors to qualified prospects for the motorcycles, boats and RVs they sell.

“PSN strives to provide our dealers with the best website technology and tools,” said Peg Kiedinger, general manager. “By embedding ContactAtOnce!. we are able to help move more website visitors into live conversations with a dealership’s sales people.”

“Historically, a large percentage of the visitors to our website remained invisible to us,” said Dan McCarthy, general manager of Brian’s Harley-Davidson in Langhorne, PA. “Since adding ContactAtOnce! to our PSN-powered website, we’ve seen a definite increase in the number of visitors who engage us in live conversations and that activity typically translates into more sales.”

ContactAtOnce! powers presence-aware graphical elements such as “drop-in business cards” that appear only if one or more sales people at a dealership are available at the moment a site visitor is looking at a motorcycle, boat or RV. Site visitors are offered a variety of ways to contact the dealer including instant messaging (IM/chat).

ContactAtOnce! tools give site visitors a discreet and instant communication option and the dealership a way to measure the effectiveness of their online marketing. The service is simple to use and designed specifically for sales people who are not always at their desks.

“PSN is dedicated to offering their dealers high value solutions and we’re proud to play a part,“ said John Hanger, president & CEO of ContactAtOnce!. “PSN is the perfect partner for ContactAtOnce! as we look to markets that can benefit from our solution beyond online automotive marketing where we are already a leader.”

ContactAtOnce! Internet marketing tools are now available to all PSN customers. Interested dealers may contact their PSN account representative for details.

About PowerSports Network
PSN, a Dominion Enterprises business, is the industry leader in Dealer Web site solutions for the power sports industry. Along with its operation of www.powersportsnetwork.com, one of the most heavily trafficked enthusiast portal sites in the power sports industry, PSN also markets to marine and RV dealers as Marine Web Services and RV Web Services respectively.

Atlanta-based ContactAtOnce! Announces Series A Investment

ContactAtOnce! To Accelerate Growth In Automotive Vertical And Expand Into New Markets.

ATLANTA, GA – February 1, 2008 – ContactAtOnce!, the leading provider of solutions that move online shoppers into live conversations with sales people, today announced that it has closed a $1.6 million Series A investment.

ContactAtOnce! will use the funds to target new markets and expand sales and promotions efforts in existing verticals such as automotive and local search where its solution has helped over 2000 users increase lead generation by as much as 400%. “Investors have been impressed by the results our customers are achieving and the potential growth that the automotive vertical and other new markets represent for the company,” said John Hanger, ContactAtOnce! president and CEO. “We are gratified by their confidence, interest, and support.”

Built atop presence-aware communication technologies such as instant messaging (IM) and chat, telephone call tracking, click-to-call, SMS text messaging, email, and voice-over-IP (VoIP) video calling, ContactAtOnce! is a proprietary Internet-based software solution that helps online marketers more effectively convert website visitors into prospective customers and to measure marketing results.

 

 

ContactAtOnce! Customer BargainNews.com Boosts Automotive Website Yield

ContactAtOnce! presence-aware marketing service key to 77% improvement in conversion rate.

ATLANTA, GA – June 21, 2007 – ContactAtOnce!, the leading provider of presence-aware solutions that convert more website visitors into prospective customers, today announced that BargainNews.com improved the conversion rate of its auto classified website by 77% after adding the ContactAtOnce! service to their enhanced advertising packages.

“As a classified publisher, retaining our advertisers during the accelerating shift from print to online media is imperative. In order to do so, we must maximize the yield of leads we deliver to them from our website while also being able to prove the value of their print presence. Additionally, we must provide them with the detailed analytics required to quantify the value of their ad spend”, said Dan Rindos, VP of Operations at BargainNews. “ContactAtOnce! has costeffectively given us both.”

Approximately six months ago BargainNews licensed and deployed the ContactAtOnce! service which consists of three major components:

  • Call-to-action graphics such as drop-in business cards that were added to the BargainNews.com web pages. The graphics are ‘presence-aware’, meaning they are only displayed if the specific auto dealer has a sales person available to answer questions at the moment the page is served. These graphics are made possible because ContactAtOnce! monitors the real-time availability of sales people at auto dealerships.
  • Branded communications services that make it quick and easy for interested shoppers on BargainNews.com to contact an advertiser. In addition to the traditional phone and contact-us forms, ContactAtOnce! “Web 2.0” communications options include instant messaging (IM), click-to-call, SMS text messaging, and PC-to-PC VoIP calling with live video.
  • Tracking and analytics via a web-based portal that make it simple for BargainNews and their advertisers to track and report on both print and website activity.

“Our constituents, both site visitors and auto dealers, like the user experience ContactAtOnce! provides,” said Rindos. “Site visitors like the instant gratification that comes from knowing when a sales person is available and being able to make contact instantly. Dealers like to engage prospective customers in live conversations because they know their chances of making a sale go up.”

About BargainNews
BargainNews.com is one of several regional classified ad web sites for the group of 9 weekly newsstand products serving the NY, NJ and CT area. Operated by Bargain News, LLC of Trumbull, CT, the site currently contains over 40,000 listings from the tri-state area, serves over 10 million pages views a month, and directly services over 467 area new and used car dealers on a weekly basis. For more information visit www.BNNMedia.com.

ContactAtOnce! Announces New VP of Sales

Ed Parkinson to drive the next stage of revenue growth for innovative company whose presence-based service converts website visitors into prospective customers.

ATLANTA, GA – May 2, 2007 – ContactAtOnce!, the leading provider of presence-aware solutions that convert more website visitors into prospective customers, today announced that it has named Ed Parkinson as VP of Sales.

Parkinson was previously a top-performing sales executive, regional manager and national accounts interactive team member over his six years at Who’s Calling, Inc., a provider of call tracking and measurement services. “Ed’s experience helping local advertisers and the publishers that serve them is particularly relevant to our business,” said John Hanger, CEO of ContactAtOnce!.

Parkinson’s entire career has been in vertical industries such as automotive, apartments, and real estate where the Internet has transformed the sales process. Consumers utilize the Internet heavily to research such purchases, but ultimately conduct the transactions in stores, showrooms, or offices – a sales process sometimes called “research-online purchase-offline.”

“Whereas call tracking services helped advertisers and publishers quantify the number of leads that advertising generated, ContactAtOnce! goes beyond tracking to actually stimulate higher response rates, converting a higher percentage of website visitors into quality leads,” said Parkinson.

Parkinson has overall responsibility for growing company revenues with a focus on providers of classified advertising, vertical search, and local search websites.

ContactAtOnce! LLC Selected As Top 40 Innovative Georgia Technology Company

Web-based communication service helps websites better convert shoppers into ready-to-buy prospective customers.

ATLANTA (February 28, 2007) – ContactAtOnce! has been selected as one of the Top 40 Innovative Technology companies in Georgia by the Technology Association of Georgia (TAG), the state’s leading technology organization.  Roswell-based ContactAtOnce! is a pioneer and leader in the fastest growing segments of online advertising – those in which the goal of marketers is to engage prospective customers shopping on the Internet ahead of big-ticket offline transactions such as the purchase of a car or home, the leasing of an apartment, or the selection of an attorney.

“By helping providers of online classified and vertical search websites better serve their advertisers, we help them accelerate revenue growth”, said Marc Hayes, Founder and EVP Products of ContactAtOnce!. “Big brands and ecommerce providers drove early innovation in online advertising, but local business such as auto dealers, real estate brokers, apartment managers, and service providers are expected to drive the next wave. These businesses don’t value impressions or clicks so much as they value live conversations with their prospective customers. We understand that, and the ContactAtOnce! service delivers results.”

The TAG Top 40 were chosen based on a number of criteria, including: degree of innovation; scope and financial impact of innovation; likelihood of success; and promotion of Georgia’s innovative efforts nationally and internationally.

Companies selected to be in the Top 40 also participate in a showcase exhibit at the Georgia Technology Summit, attracting some 800 of the state’s technology leaders.

“Our congratulations to ContactAtOnce! for making this year’s Top 40 list,” said Tino Mantella, president of TAG. “Nearly 100 companies applied this year, the highest in the history of the Top 40 program.”

About TAG
The Technology Association of Georgia (TAG) is a non-profit organization whose mission is to support its members by generating opportunities for personal, professional and business growth. By forging strategic alliances, TAG
serves as a primary catalyst to foster a rich environment for economic development in Georgia’s technology community.  Founded in 1999 through the merger of the Business & Technology Alliance (B&TA), the Southeastern Software Association (SSA) and Women in Technology (WIT), TAG is one of the largest state technology associations in the nation. TAG is made up of 2,800 members representing technology leaders from over 1500 Georgia-based companies, affiliated technology and business organizations. For more information on the Summit visit www.tagonline.org, email info@tagonline.org or call (404) 817-3333.